by Christie Swinton | Jun 11, 2021 | Digital Marketing Industry, News
From Virtual Assistants to Voice-Only apps – here’s how voice technology has got marketers talking. We all know Amazon’s virtual assistant ‘Alexa’ can tell us the date, time and weather but over the years, Alexa has learnt a variety of new skills. From setting...
by Elisabeth Vorley | May 28, 2021 | Digital Marketing Industry, News
Whilst studying an MSc in Digital Marketing at RGU, I have gained a wealth of knowledge regarding digital strategy, social media implementation and various PR tactics. Before joining I was a complete novice when it came to social media marketing. I thought SEO was a...
by Leonora Brebner | May 21, 2021 | Digital Marketing Industry, News
Have you ever been on holiday and stumbled across a super touristy area? Taken a look at that particular restaurant menu that is covered in the most unappetising photos of a burger and chips or fry-up? If you have, I am sure it made you turn the other way and look for...
by Morgan Wood | May 7, 2021 | Digital Marketing Industry, News
It is no secret that the Internet has played a crucial role in allowing consumers to access certain products and services during the global Covid-19 pandemic. The pandemic has affected businesses and organisations of all sizes, from Melt in Aberdeen’s city centre, to...
by Cat Mather | Apr 30, 2021 | Digital Marketing Industry, News
Are you stuck on content ideas for your company’s blog? Tired of haphazardly posting to your Instagram or Facebook page? You may even be fed up of making a content calendar that you are too busy to update. If any of these challenges ring true to you then you are...