Aidan Moffat

Where are you from? 
Bathgate, Scotland.

What was your undergraduate degree?
Management with Marketing at RGU.

Why did you decide to study an MSc in Digital Marketing?
I enjoyed learning about traditional marketing during my undergraduate degree but I wanted to learn more about the digital side of things and develop more skills in this area. RGU’s Digital Marketing course ticked these boxes and the highly practical aspect was convincing in my decision to go for it.

What do you like best about the course so far?
I am enjoying the fast-paced nature of the course because I am learning and developing new skills on a weekly basis. The practical aspect is great too for putting my knowledge into practice. I am enjoying learning about SEO which has been an eye-opener regarding the importance of a website’s visibility in search engine results.

What’s your favourite app or website, and why?
My favourite app is Headspace which provides sessions of guided meditation and has different packs depending on your aim, e.g. improving focus or productivity. The app is user-friendly and has hundreds of sessions to choose from with more being uploaded regularly. I also like the app’s ability to share progress with friends and get a streak going.

Tell us a random fact about yourself!
My birthday is on the same day as my brother (we are not twins) and one of my cousins.

Aidan Moffat