Sammi Burton

Where are you from?

What was your undergraduate degree?
BA (Hons) Fashion Management

Why did you decide to study an MSc in Digital Marketing? I had previously studied traditional marketing modules before, but with my interest in all things digital and social media I wanted to learn more about the digital side of marketing to further my career prospects.

What do you like best about the course so far?
I enjoy working with live clients on creating a marketing plan and strategies as it provides a hands-on experience. The guest lectures also give a real insight into working in the digital marketing industry.

What’s your favourite app or website, and why?
My favourite app is Instagram as the content is visually engaging through the use of photos and keeps me up to date on what celebrities, brands and my friends are doing. I also enjoy taking photos to upload to my own Instagram account.

Tell us a random fact about yourself!
I used to figure skate when I was younger.

Sammi Burton