Catriona Mather

Where are you from?
Montrose, Scotland but I was born and raised in Bahrain.

What was your undergraduate degree?
MA (Hons) English Literature and Film & Television Studies at the University of Glasgow.

Why did you decide to study an MSc in Digital Marketing?
I was writing copy and blog posts for the company I was working for and I wanted to improve my skills in SEO and content marketing. This course covers a lot of ground in digital marketing from analysis and strategy to Adobe software and PR. I definitely made the right decision to study this course as it covers everything I wanted and needed to learn.

What do you like best about the course so far?
I love how practical this course has been. Working with live clients has been excellent experience and I love problem-solving for them.

What’s your favourite app or website, and why?
Instagram for its visual nature. You can find anything on it such as recipes, ideas for holiday itineraries, how-tos etc.

Tell us a random fact about yourself!
I used to work at a Formula One Racetrack.

Catriona Mather